Build a growth engine: research, hypotheses, rapid validation and scaling what works.
Discovery → prioritization → experiment → analysis → scale.
CJM, customer interviews, UX research and conversion bottlenecks.
LTV, CAC, unit economics, activation, repeat purchase and churn.
Consistent metrics, sound tests and evidence-led decisions.
Outcome: a repeatable growth mechanism, not disconnected ideas.
These cases come from the professional experience of the founder and experts. They are not presented as projects delivered by DURO Lab.
Identify constraints across the business model, customer journey, processes and data.
Build a strategy, metric tree and prioritized portfolio of hypotheses.
Run experiments, improve operations and measure economic impact.
Tell us what you are working on. We will find a good starting point.